67 ESTATE

Background: To create and execute the Marketing, Branding Identity and Communication strategy and all marketing/leasing collaterals for the launch of the 67 Estate residential compound in Jeddah, Saudi Arabia.
 
Deliverables: Project Master Concept Guidelines    I   Customer Profiling    I   Marketing Strategy    I   Brand Ambition   I   Brand Narrative    I   Brand Positioning    I   Brand Concept    I   Brand Identity & Brand Manual Development    I   Environmental Branding (Signage & Way Finding)   I   Lead Generation Strategy    I   Communication Strategy    I   Master Creative Campaign    I   Master Leasing Prospectus    I   Traditional Media Campaign    I   Digital Media Campaign    I   Media Planning Recommendation
Project details
Date:
June 25, 2020June 25, 2020
Client:
67 Estate
Industry:
Real Estate
Geography:
Saudi Arabia
Detailed Deliverables:
Sales & Marketing Strategy
Print
Branding
Advertising
Webdesign
Social Media
Business Challenge:
To create and execute the Marketing, Branding Identity and Communication strategy and all marketing/leasing collaterals for the launch of the 67 Estate residential compound in Jeddah, Saudi Arabia.
Assignment Mandate:
Project Master Concept Guidelines I Customer Profiling I Marketing Strategy I Brand Ambition I Brand Narrative I Brand Positioning I Brand Concept I Brand Identity & Brand Manual Development I Environmental Branding (Signage & Way Finding) I Lead Generation Strategy I Communication Strategy I Master Creative Campaign I Master Leasing Prospectus I Traditional Media Campaign I Digital Media Campaign I Media Planning Recommendation
Period:
2019 - Ongoing

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